Our Devoted Franchisee Support: Building Confidence from Day One

At BrightStar Care, we know that without prior, extensive healthcare and business experience, starting an agency in the home healthcare space can feel challenging. That’s why we’ve built a comprehensive training and support system that surrounds franchisees with the knowledge, tools, and guidance they need to launch with confidence and grow with purpose.

From the moment a candidate signs their franchise agreement, they step into a proven infrastructure designed to make the journey more efficient, less overwhelming, and ultimately more rewarding.

A Proven System, Refined For 20+ Years

Since beginning franchising in 2005, our brand has worked with hundreds of owners nationwide to refine a business model that delivers consistency and scalability. We don’t expect franchisees to “figure it out.” Instead, we provide a step-by-step roadmap that covers everything from licensing and compliance to recruiting, sales, and clinical operations.

“BrightStar gives you a toolkit with all of the protocols, systems, policies, procedures. Which makes it much easier to build and scale a business,” Alex Brand, Franchise Owner.

Pre-Opening: Laying the Groundwork

The first stage of support begins before the doors even open. New owners participate in our extensive training program which includes two, 3-5 day sessions at our headquarters that covers:

• Business setup and financial preparation

• Local marketing and pre-selling strategies

• Licensing and state compliance requirements

• Recruiting and talent management resources

• Training of your Key Roles - Clinical, Operations and Salesperson

Franchisees also receive access to BrightStar Care’s proprietary ABS business management platform, which integrates scheduling, billing, and client care management.

“In owners' training, you are able to learn best practices and how you can implement those best practices in your location to be successful as well.” Lenora Alibi, Franchise Owner.

Having these tools in place from the start ensures that owners can get their initial business setup completed quickly, and then focus on building relationships within their community instead of getting bogged down in administrative hurdles. Following pre-opening, franchisees get hands-on training in the day-to-day operations of their location.

Continuous Education and Ongoing Support

Training doesn’t stop once the first client walks through the door. BrightStar Care provides ongoing resources designed to evolve with the business:

• Dedicated Franchise Business Coaches who offer regular check-ins, performance reviews, and problem-solving guidance.

• Ongoing Leadership Training for Directors of Nursing to stay current on clinical best practices and compliance standards.

• Talent Management Resources including interview guides, hiring templates, and employee development tools.

• Technology & Data Insights through the ABS system and Business Intelligence dashboards that track KPIs like qualified leads, caregiver utilization, and revenue streams.

From licensing to caregiver recruitment to business development, our franchise support team tailors the subject matter to each individual franchisee to provide the right content at the right time.

“It’s not a plug-and-play model,” Pete First, Chief Development Officer at BrightStar Care shares. “It’s hands-on, tailored support designed to build real, sustainable businesses.”

The Power of Peer-to-Peer Mentorship

Another unique advantage is our BrightStar Care franchisee network. New owners can tap into mentorship from experienced franchisees who have walked the same path at any time. From peer calls to regional meetings, this collaborative community helps owners learn faster and avoid common pitfalls. We regularly hold annual national conferences for our franchisees, providing them the opportunity to network, share best practices, and hear from other owners.

Many franchisees cite this mentorship as one of the most impactful aspects of the system. “We did a lot of research and talked to current owners, and all of it was very positive,” James Muench, Owner of BrightStar Care Flower Mound, TX, shares. “It’s a collaborative culture from the corporate team to the network of franchise owners, which made it clear this was the right place to build our future.”

By sharing real-world experiences and solutions, the network creates a supportive environment that sets BrightStar Care apart from competitors.

Why It Matters

The healthcare industry is changing fast, and the demand for home care continues to expand. The right training and support provide the foundation to confidently lead and grow a business that positively impacts families every day.

BrightStar Care’s commitment to clinical excellence, robust training, and continuous support ensures that franchisees never walk the journey alone. Instead, they’re equipped with the tools, resources, and guidance to thrive in a dynamic industry while staying true to their purpose of delivering a higher standard of care.

BrightStar Care’s proven training and support system is the launchpad for leaders ready to make an impact in their communities. Contact us today to learn more about opening your own BrightStar Care location.